Call of Duty: Infinite Warfare

Activision
PETROL partnered with Infinity Ward and Activision to help make outter-space and the bad ass Call of Duty soldiers live within the same UNIVERSE.
VISUAL IDENTITY

VISUAL IDENTITY

Using a re-invented COD and MW2 moment, the announce Viz ID was able to successfully get fans invested in COD going to space and owned E3's most high visibility OOH placement.
FUTURISTIC EXPANSION

FUTURISTIC EXPANSION

Infinite Warfare explored new environments, but the creative used negative space to create focus on key Call of Duty elements: weapons, attitude, and confidence.
FAN FAVORITES

FAN FAVORITES

Secondary visuals were created to highlight the exciting and much anticipated bundle offer of Infinite Warfare and one of the most revered titles of the franchise with the remastered version of Modern Warfare.
REMASTERED RETURNS

REMASTERED RETURNS

To generate additional excitement for and celebrate their community, Modern Warfare Remastered returned to give fans everything they wanted and more.