Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.

Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.Unleashing Action With Eastern Spirit.

Bethesda + Tango Gameworks

Unleashing Action With Eastern Spirit.

Ghostwire: Tokyo

Brand Strategy & Positioning
Brand Visual Identity
CG Trailer
Gameplay Trailers
Key Art
Logo
Packaging

Objective:

POSITION THE GAME’S VISUAL IDENTITY AS ACTION-FIRST WHILE RETAINING ITS HAUNTING JAPANESE SPIRITUALITY.

LEVERAGE OUR FULL SERVICE AV AND WRITING DEPARTMENTS TO CREATE A STUNNING TRAILER TO DRIVE ENGAGEMENT.

ACCESS THE PS5 DEVKIT TO CAPTURE BREATHTAKING PS5 GAMEPLAY THAT SHATTERS EXPECTATIONS.

Ghostwire: Tokyo
Ghostwire: Tokyo
Ghostwire: Tokyo
Ghostwire: TokyoGhostwire: TokyoGhostwire: Tokyo
E3 Activation Event
AV Trailer

RESULTS

3M+

TRAILER VIEWS

Ghostwire: Tokyo