Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.
Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.Putting A Fresh Grip On An Iconic Original.
Activision + Iron Galaxy
Putting A Fresh Grip On An Iconic Original.
Tony Hawk’s™ Pro Skater™ 3 + 4
Brand ID Style Guide
Digital Deluxe Edition Assets
Graphics Toolkit
Key Art
Logo
Secondary Art
Visual Identity
Digital Deluxe Edition Assets
Graphics Toolkit
Key Art
Logo
Secondary Art
Visual Identity
Objective:
Modernize and evolve the Tony Hawk Pro Skater brand while staying true to its legacy.
Generate excitement across both nostalgic fans and a new generation of gamers AND SKATERS.
Deliver a modular brand identity and key marketing assets that drive engagement and anticipation.
Effect:
Our creative work helped elevate the visual identity of Tony Hawk Pro Skater 3+4 Remastered, ensuring its authenticity and appeal. The campaign honored the franchise’s roots while introducing it to a new generation, supported by Activision and amplified by Tony Hawk himself on The Late Show with Stephen Colbert.
Campaign Key Visual / Packaging
