PETROL’s work ensured that the legendary duo captivated fans worldwide with a campaign as energetic and competitive as its heroes. Our live-action trailer, set in an airport, mirrored the global convergence of the Olympics while highlighting the portability of the Nintendo Switch. Blending live-action and in-game footage, we also created a full suite of trailers that showcased the excitement of Olympic events, keeping each character’s personality front and center. Meanwhile our key art, which featured prominently at E3 2020, further solidified the game’s universal appeal for fans of all generations.