Seagate: The Enterprise Series

Seagate
The speed of light meets the capacity to store massive amounts of data.

Exploring the Datasphere

Our teams conceived, designed and brought the Enterprise fleet to intergalactic life with these stunning and branded images.

Rebranding for the Future

Rebranding for the Future

PETROL worked closely with the Seagate team to name, brand and position each drive for a very targeted consumer base.
A New Enterprise
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A New Enterprise

A full suite of global assets were developed for digital and traditional executions.

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Driving Innovation
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Driving Innovation

Each ship was designed to embody the principal of becoming one with the “Datasphere.”

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Seagate’s Foundation

Embracing where it all began for Seagate and how that changed the way the world looks at storing data was the narrative for PETROL’s Hard Drive CG piece.
Global Usage

Global Usage

Our teams look at all the potential uses of the visual identity when developing the style guide for global use.