The speed of light meets the capacity to store massive amounts of data.
Exploring the Datasphere
Our teams conceived, designed and brought the Enterprise fleet to intergalactic life with these stunning and branded images.
Rebranding for the Future
PETROL worked closely with the Seagate team to name, brand and position each drive for a very targeted consumer base.
A New Enterprise
A full suite of global assets were developed for digital and traditional executions.
Each ship was designed to embody the principal of becoming one with the “Datasphere.”
Embracing where it all began for Seagate and how that changed the way the world looks at storing data was the narrative for PETROL’s Hard Drive CG piece.
Our teams look at all the potential uses of the visual identity when developing the style guide for global use.